About 70% of customers - Lee J. Colan

About 70% of customers – Lee J. Colan

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Today the tyrant rules not by club or fist, but, disguised as a market researcher, he shepherds his flocks in the ways of utility and comfort. – Marshall McLuhan

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In selling as in medicine, prescription before diagnosis is malpractice. – Tony Alesandra

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A commodity appears at first sight an extremely obvious, trivial thing. But its analysis brings out that it is a very strange thing, abounding in metaphysical subtleties and theological niceties. – Karl Marx

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A bargain is in its very essence a hostile transaction do not all men try to abate the price of all they buy? I contend that a bargain even between brethren is a declaration of war. – Lord (George Gordon) Byron

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