Im not scared of anything in particular, but I am motivated by a fear of failure as opposed to a need to succeed. – Heston Blumenthal
To me, food is as much about the moment, the occasion, the location and the company as it is about the taste. – Heston Blumenthal
You think about some of the most memorable meals youve ever had the food will be good but it will often be about locating a mental memory and taste is inexorably linked to all the other senses and memory, so ultimately it is all about taste. – Heston Blumenthal
You need to do the work to bring the money in, but not compromise standards. – Heston Blumenthal