You think about some of the most memorable meals youve ever had the food will be good but it will often be about locating a mental memory and taste is inexorably linked to all the other senses and memory, so ultimately it is all about taste. – Heston Blumenthal

I was born in the 60s and grew up in the 70s – not exactly the best decade for food in British history. It was horrendous. It was a time when, as a nation, we excelled in art and music and acting and photography and fashion – all creative skills… all apart from cooking. – Heston Blumenthal