Men rise from one ambition to another: first, they seek to secure themselves against attack, and then they attack others. – Niccolo Machiavelli
Men in general judge more from appearances than from reality. All men have eyes, but few have the gift of penetration. – Niccolo Machiavelli
No enterprise is more likely to succeed than one concealed from the enemy until it is ripe for execution. – Niccolo Machiavelli
God is not willing to do everything, and thus take away our free will and that share of glory which belongs to us. – Niccolo Machiavelli
Traditional horizontal search engines cannot always identify the target audience, niche or vertical industry of a page or site. Vertical search engines address this issue by the nature of their design. They identify sites according to more specific criteria and sometimes even by human input. – Marc Ostrofsky