Part of the problem is voters know relatively little about Romney. And some of what they know about him complicates his task: Romney has a history of flip-flopping on issues, hes extraordinarily wealthy, and he can be tone-deaf about what moves voters. He just doesnt seem comfortable in his skin. – Ron Fournier
Political consultants are pugilists, masters in the dark art of negativity. Which is why its surprising to hear Democrats such as Steve McMahon and Republicans like Rich Galen urging their presidential candidates to be more, well, positive. – Ron Fournier
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