Im just like so many women – I was frustrated, I had these white pants that I had spent a lot of money on, and you get home and you think, What am I really supposed to wear under this? So it was a frustrated consumer moment. – Sara Blakely
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I started thinking about joy. Everything in our society is so purposeful. Lets bring joy back to the experience. – Sara Blakely
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When I was 7, I came up with the idea of charm socks. My mom would take me to buy bags of plastic charms, we would sew them on frilly white socks, and I sold them at school. – Sara Blakely
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