The simplest way to customize is to phone members of the audience in advance and ask them what they expect from your session and why they expect it. Then use their quotes throughout your presentation. – Alan Pease
Theres only one requirement of any of us, and that is to be courageous. Because courage, as you might know, defines all other human behavior. And, I believe – because Ive done a little of this myself – pretending to be courageous is just as good as the real thing. – David Letterman
