Well, the whole story is in the book, but the short answer is that I was the first information architect in an organization that was traditionally design-oriented, and I felt I needed a tool to help me gain the trust and support of my colleagues. – Jesse James Garrett
All the blessings we enjoy are Divine deposits, committed to our trust on this condition, that they should be dispensed for the benefit of our neighbors. – John Calvin
I dont like this idea of Method. I come from that school, but what I was taught was that its your imagination. You do your homework, and you use your imagination. – Mark Ruffalo