Nobody needs a smile so much as the one who has none to give. So get used to smiling heart-warming smiles, and you will spread sunshine in a sometimes dreary world. – Lawrence G. Lovasik
The social business marketplace is effectively forcing brands to engage with consumers on the basis of something that is meaningful to them. More often than not, this takes the form of some core value that finds expression in a non-profit cause. – Simon Mainwaring
